“Instagrammable” accommodations have been my obsession lately when planning my trips this year.
Whenever I think about traveling, I imagine that perfect little spot where I can take photos that will end up straight on my feed — and, who knows, inspire other travelers.
In 2025, I realized that I'm not the only one in this search: social media is full of posts about charming, secret inns with breathtaking views.
These boutique accommodations, often hidden away in less obvious destinations, are stealing the show, and I decided to explore a few that made me sigh just looking at the photos.
Want to know where to find these perfect hideaways for your next adventures? Come with me!
Why are “Instagrammable” hosting services on the rise?
I started noticing this trend while browsing X, seeing photos of balconies with hammocks, colorful walls and views that look like paintings.
Instagrammable accommodations are more than just a place to sleep — they’re part of the travel experience.
In 2025, I feel like travelers like me are looking for something unique that combines comfort with aesthetics.
It's not just about over-the-top luxury, but about charm, personality and that detail that makes you want to share it with the world.
For me, it's also a way of keeping memories.
Every photo I take at one of these inns takes me back to the moment I was there.
So, I took out my notebook and started listing some “Instagrammable” accommodations that are popping up in online conversations and that have already made it onto my wish list.
Here are the ones that I loved the most.
Zaya Inn, in Gonçalves (Minas Gerais)
My first love among the “Instagrammable” accommodations was Pousada Zaya, in Gonçalves, in the south of Minas Gerais.
When I arrived there, a few months ago, I could hardly believe what I saw: wooden chalets with huge windows, facing the mountains of Serra da Mantiqueira.
The sunrise reflecting off the glass while I was drinking coffee on the balcony was one of those moments that calls for a photo — and yes, I posted it on Instagram right away!
What makes this guesthouse special is its minimalist design, yet full of personality.
The earthy-toned decor, hanging hammocks and wood-burning stove create a rustic vibe that’s perfect for 2025. At X, I saw people praising the tranquility of the place, and I agree: it’s one of those “Instagrammable” places to stay that balances beauty and peace.
My tip? Book a cabin with a panoramic view and bring a camera — you’ll want to capture every angle.
Mantiqueira Village, in Sao Paulo
Another discovery that won me over among the “Instagrammable” accommodations was Vila Mantiqueira, in São Bento do Sapucaí.
I found out about this place through a post on X, where someone shared a photo of a bungalow with stone walls and an outdoor hot tub, with Pedra do Baú in the background. I immediately thought: “I have to see this!”
When I finally went, I fell in love. The bungalow was small, but every detail seemed designed to impress: the fireplace lit at night, the windows that framed the mountains and even the wooden furniture that gave it a cozy feel.
I took so many photos that I almost forgot to enjoy the moment — almost! In 2025, these “Instagrammable” accommodations will be all the rage among those looking for destinations near São Paulo, and Vila Mantiqueira is proof of that. My advice? Go in the fall, when the mountains are even more photogenic.
Itaúnas Village Inn, in Itaúnas (Espírito Santo)
Espírito Santo has made it onto my list of “Instagrammable” accommodations with Pousada Vila de Itaúnas. I had already heard about the dunes and the forró in the village, but it was the inn that made me want to hit the road.
When I arrived, I found a colorful place, with rooms that mix rusticity and modern touches — think brick walls, hammocks on the balcony and a pool surrounded by coconut trees.
What really struck me was the sunset seen from the deck, with the golden dunes in the background. I took a photo that is still one of my favorites, with the orange light reflecting on the water.
On X, I saw travelers commenting on how Itaúnas is an underrated destination, and this inn is one of the reasons why.
Among the “Instagrammable” accommodations of 2025, this one stands out for being simple, but full of charm. Bring a light outfit and take advantage of the afternoon to take photos — the scenery is unbeatable.
Tips for enjoying these accommodations
After a few trips looking for “Instagrammable” accommodations, I learned some tricks that make all the difference.
First, I always check the photos on the guesthouse's official website and Instagram before booking — sometimes the perfect angle is right there.
Second, I take a small tripod to take photos alone or with friends, especially at dawn or dusk, when the light is magical.
And finally, I try to enjoy the place beyond the photos: lying in the hammock, listening to the silence or having a leisurely coffee is also part of the experience.
Why I love these accommodations
As I write this, I’m dreaming about my next stay at one of these “Instagrammable” properties.
For me, they're more than just a pretty backdrop for photos — they're a way to make every trip special.
On X, I see people sharing their own discoveries, and that only excites me more. In 2025, I feel like these boutique inns will continue to steal the show, offering that perfect balance between aesthetics and comfort.
If you, like me, love a place that provides incredible photos and even better memories, “Instagrammable” accommodations are the way to go.
From Gonçalves to Itaúnas, each one has its own charm, and I'm already planning my next getaway. And you, have you chosen your dream guesthouse yet?
I am a person fascinated by travel, enthusiastic about discovering new places and cultures. In this space on my blog, I want to share my experiences around the world, bringing tips, stories and inspirations to help you explore incredible destinations. Let's travel together and discover what the world has to offer!
